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Jockey Trend Forecasting
In my 2021 Trend Forecasting Class at Mount Mary University we had the opportunity to work with brands to create forecasts for them. One of the companies we were lucky enough to work with was Jockey. I was given the category of Women's Sleepwear. I analyzed the current collection in addition to competitors. After observing prints, colors, silhouettes, and details for the Jockey Woman, I was able to forecast for Winter 2022
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